SEO Writing Techniques

How to Make Articles Easy to Find on Search Engines

© Jerome Niemi

Oct 29, 2009
Using SEO writing techniques improves your income, Jerome Niemi
To get the greatest amount of exposure, articles published online must be written containing keywords that will make them easily found on any search engine.

Anyone considering writing articles online for an income will definitely want to learn proper SEO writing techniques, excluding those who are already raking in lots of dough every week. For those who are not, there is always room for improvement in their writing skills. Effective writing is not just about choosing a topic that is “hot”, but composing an article that has great search engine rankings. Knowing how to write an SEO article in the most proper fashion will not only ensure it will be found by scores of readers, but will promise a good income too.

Know the Audience

What type of readers would benefit from reading a person's article? How will they gain from it? Who would not be interested in this publication? Keeping these things in mind will help a writer choose the most effective keywords. When choosing keywords, think about how an article can be sought quickly and easily then base the keywords on the article's facts. Effective SEO writing techniques require one to write an article just like the type he/she hopes to find when seeking out information.

Capture the Reader’s Interest

Research studies indicate that surfers seeking out information will spend only a few seconds glancing over an article. If they don’t find what they’re looking for right away, they’ll move on. One of the biggest rules of proper SEO writing techniques is to capture the reader’s interest in the first paragraph. To do this, Bukisa.Com states:

“The framing of this keyword should be entirely purpose oriented and provide clear direction to the visitors regarding the product, services, or the concept discussed in the article. An opening statement can be framed interestingly, in a conversational mode to arouse the interest of the reader.”

A second rule of good SEO writing techniques is to emphasize clarity and conciseness. The overall content must be factual, not opinionated. Allow the readers to decide how they want to interpret this information. Do not try to convince them in any way stating how their demands should be met.

Using Effective Content

Great SEO writing techniques necessitate efficient usage of keywords. The standard practice for writing is 3% to 5% keyword density. So, for an article composed of 400 words, the keyword or phrase should appear 12 to 15 times. Here are some great pointers on keyword usage:

  • Place the keyword or phrase in the front portion of the title.
  • Word the title to give it an interrogative approach. Starting it out with “how to” often attracts readers.
  • Use this keyword or phrase in the opening paragraph (preferably the first sentence) and in the conclusion.
  • Place it evenly throughout the body of the article. The total usage of this keyword should account for 3% to 7% of the total word count.
  • If one keyword is not sufficient, use one or two secondary keywords

After applying these rules the word flow must sound natural and not repetitious. This may seem like quite a challenge at first, but with some work and practice it will come much easier

Sharpening one's SEO writing techniques is important for continued success in writing online. Take time out occasionally to read articles on improving writing skills. Doing so will keeps the mind sharp and increase a writer's monthly income.

Sources:

Bukisa.Com How to learn the latest SEO techniques overnight www.bukisa.com

eHow How to write a SEO article www.ehow.com/how_5357786_write-seo-article.html


The copyright of the article SEO Writing Techniques in Online Publishing is owned by Jerome Niemi. Permission to republish SEO Writing Techniques in print or online must be granted by the author in writing.


Using SEO writing techniques improves your income, Jerome Niemi
       


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